Huntington Medical Research Institutes

Annual Report

The Dream Engine

  • Copywriter

    Brooke Neal, Flow Copy

The scientists of HMRI are some of the brightest minds in biomedical research. Internationally known for their contributions to science, they are dedicated to improving lives, tackling a daunting list of health issues that have stumped the medical community for decades. They often describe themselves as a Dream Engine – an idea that we loved and applied to their annual report. We visualized an unstoppable machine, churning out life-changing discoveries and fantastical innovations, one after the other. The Dream Engine is shown on the cover and woven throughout all 28 pages of the report, a theme that breathes life and excitement into a report that could’ve otherwise been dull and monotonous.