Providence Anesthesiology Associates (PAA) is an independent practice of more than 65 anesthesiologists. Based in Charlotte, North Carolina, they provide anesthesia and perioperative care at a number of hospitals and healthcare facilities across the state, serving more than 100,000 patients annually.
Carrying over the patterned theme of the brand was the visual starting place for the site. We layed it across custom images of both doctors in middle of procedures and doctors talking directly with the patient and preforming administrative duties. The 132 page site highlights each physician, services offered, care team models, lists of locations as well as a extensive sections on safety, quality and governmental compliance.
