Ballantyne Plastic Surgery opened November 2007, specializing in aesthetic plastic surgery with an emphasis on safety. The practice is located in the South Charlotte area of Ballantyne, with the majority of its patients seeking purely aesthetic elective procedures. With this in mind, we based our designs on simplistic beauty and the idea of “change,” or rebirth, and opted for a clean, minimalist style. The butterfly represents a natural metamorphosis—a subtle, yet powerful fit. Rounded corners on the business cards and letterhead add a smooth and modern component while creating continuity for the identity as a whole.
